Copywriting

For moral reasons, a disclaimer here that some of these projects were made as a presentation of skill, and have not been created for or approved by their brands. Unless thinking that will get me hired, in which case...'course they're real!

Lesser Evil Popcorn

Key Message:

Embrace the little things.

Target Demographic:

$25k - $75k, Gen Z through Millennial, environmentally and sustainably minded. Authenticity is important.

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Milkyway Midnight Dark

Dark Chocolate Candy Bar

Key Message:

Embrace the Darkness

Target Demographic:

$25k - $75k, millenials and Gen Z, horror movie fans with a sense of humor

Wish Guardian

Tower defense and farming RPG hybrid. Farm mushrooms and befriend villagers by day, and search for the legendary wishstone by night, before greedy adventurers can reach it first.

All copy on the website is mine.

Check out my copy for Wish Guardian, a tower defense meets farming RPG, here!

Blue Fit & Healthy Weight Control

Pet Food

Key Message:

So slimming for your pet.

Target Demographic:

$65k+, 30 - 40, love their fur babies just a little too much.